144 reactions · 9 comments | Dispatch Services exploded during covid, just like everything else in the trucking industry. But then along came the freight recession. Are they even necessary anymore? #trucking #freight #dispatch #dispatchservice #broker #freightbroker #kevinrutherford #letstruck #letstrucktribe | Let's Truck | Facebook

Freight Broker Software

New carriers fall into this without realizing it. The trap is saying yes to everything just to stay moving. That leads to: • Taking bad freight at low rates • Running random lanes with no follow-up • Getting labeled as “desperate” in broker notes Once that happens, rates get worse — not better. How to avoid it: • Say no to loads that hurt your next position • Focus on lanes where you can reload quickly • Be professional and consistent on every call Discipline early protects your reputation and y